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Ep. 065 $400K from Writing Nonfiction Books with Rob Fitzpatrick

March 3, 2021

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Alongside running little businesses during the last 13 years, Rob Fitz wrote three nonfiction books about what he was learning. Those books currently do about $160,000 per year in royalties and are still growing (he has hit $400,000 in total).

Interestingly, these results are due to neither a large author platform nor active promotion, but instead by thinking differently about how nonfiction functions as a product, and how books can be designed to organic referrals and long-lasting relevance.

On this episode, I have a great discussion with Rob about how he thinks about books as products, and how he thinks about marketing.

Click play above to listen.

$400K from Writing Nonfiction Books with Rob Fitzpatrick

 

Resources

Here’s a list of resources that are mentioned in the episode:

  • Write Useful Books (Rob’s project on writing useful and long-lasting nonfiction)
  • Rob’s YouTube channel (featuring interviews with authors) 
  • Rob’s website and Twitter account

 

Download the Audio File (MP3)

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